Kubo and the Two Strings
The AdCouncil was looking for the perfect partnership for their Discover the Forest campaign, something that would be light-hearted and inspiring to children and their sense of adventure. Kubo and the Two Strings, with a storyline rooted in adventure and discovering the unknown with family, was the perfect tie-in. The campaign connected with children all over the country to inspire them to discover something new in their own backyard.
Other brands we pitched to included Burger King and Seasnax. With a smaller marketing budget than many animated films, it was essential to find brands that kids and their moms could interact with.
